DESIGNING COPY WRITING FOR ICT PROJECTS

Design – defines the implementation of project without actually excuting the project. Once the design has been chosen, it cannot be changed in a later stage of the project.

Copy – is a content primarily used for the purpose of advertising or marketing. The Internet has expanded the range of copywriting opportunities to include web content, emails, blogs, social media and other forms of electronic communications.

Copywriting and Deskgn

  • When both don’t align from the start of a project, the warning signs start to flare and the project goes downhill.
  • Partnership between a copywriter and a designer is crucial to the success and effectiveness of web project.

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